Woolworths Insurance
Woolworths Insurance is a typical example of how many different companies
in many different industries are getting into the financial services and
insurance markets. Woolworths is of course the self same retailer that is known
throughout South Africa as a retailer of premium foods and other goods - and it
has now entered the insurance industry, in addition to getting into the credit
card business.
Woolworths Insurance takes the same approach as it does with its
grocery stores - a simple formula of quality products that offer value for money
and excellent service. This is immediately reflected in its no nonsense website,
that allows you to provide your details upfront and request an instant quote.
Woolworths offers both home and car insurance. In fact the company is a reseller
of insurance, as its insurance products are provided and underwritten by Auto
and General. The latter also does all the administration for Woolworths
insurance.
The specific insurance products that Woolworths offers are car insurance,
home insurance, cell phone insurance, personal accident cover, a car touch up
policy, a cash back component and AIDS assistance.
The various insurance offerings are packed with value added extras.
Woolworths leverages its other businesses fully when providing additional
benefits for policy holders. For example, the home and vehicle insurance
packages include medical assistance, trauma assistance, road and home assistance
and legal aid. You also get a R2 000 Woolworths shopping voucher, a R2 000
handbag cover, free tracker installation and a subsidy on your monthly
subscription, unlimited car hire and a 25% cash back reward on your premiums if
you make no claims in 4 years.
Woolworths also has a social responsibility programme that has been running
for years, and which benefits from its insurance sales. The Myschool programme
will pay a percentage of each of your monthly premiums to a school that you
nominate.
The company is also taking full advantage of the ease of use that the online
environment provides. Not only can you get insurance quotes via its website, you
can also submit your claims that way.
Overall this appears to be a very worthwhile, well thought out and beneficial
insurance package.
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